Yes, it's the same guy.
Actually he isn't necessarily competition for me - I could recommend his kitchens to my customers, if I trusted his quality control and his customer service - but I'm afraid I don't.
As I've said before, I don't like direct selling of kitchens and I don't think you'll get the best kitchen design from a service which takes an hour including the measuring of the room and the ordering of the kitchen - but that's a different argument.
If Vance Millers kitchens are so great, why don't more independent kitchen showrooms sell them? He's always sending out leaflets.
Don't take our word for it, though. See what Oldham Trading Standards has to say:
Oldham Council - Trading Standards and Licensing